Every Athlete an Influencer
We Teach them…
you Keep them out of the portal
Brand-U helps athletic programs reduce transfers by teaching student-athletes how to connect to local businesses for long-term opportunities. We bring industry leaders, brand builders, content experts and local businesses to the table to help the athletes that are unhappy due to their current NIL value.
We then connect actual local and national businesses to each student-athlete to help them feel supported and tied into the local community, lessening the amount of student-athletes form your school in the transfer portal.
What we Do & Who we Are
-
How Our Experts Help Student-Athletes
Ex-Pro Athletes
They teach what no classroom can — real experience.
How to handle pressure
How to build a reputation that lasts
How to avoid mistakes they made
How to stay disciplined on and off the field
They show athletes the path they wish they had.
Brand Marketing Experts
They turn athletes into marketable athletes.
How to present yourself professionally
How to talk about your story
How to build a personal brand people want to support
How to create content that businesses actually pay for
They make athletes valuable to local NIL sponsors.
Influencers & Creators
They understand attention — and how to grow it fast.
Social media growth tips
Simple content ideas
How to look natural on camera
How to engage followers and grow community support
They teach athletes how to get seen — and stay seen.
Financial Coaches
They prepare athletes for the money they’re about to earn.
How to save and manage NIL income
How to avoid bad deals
How to plan for long-term financial health
How to build good money habits early
They help athletes grow, protect, and keep more of what they earn.
Why This Matters
Together, these experts give athletes what most never receive:
Guidance
Confidence
Skills
Community
Real-world knowledge
NIL earning potential
And all of it leads to the core outcome:
Athletes feel supported, stay longer, and thrive on and off the field.ription text goes here -
How Our Outreach Works
1. We identify ideal local businesses
We research and target businesses that fit each athlete’s:
Personality
Sport
Interests
Audience
Community involvement
This ensures every opportunity is a natural fit, not random or forced.
2. We contact the businesses directly
We reach out on the athlete’s behalf with:
Professional introductions
Highlight reels or brand summaries
Simple partnership ideas
NIL compliance info
Clear, easy next steps
Businesses don’t have to guess — we make it effortless for them to work with your athletes.
3. We pitch athletes in a way that businesses understand
We speak the business language:
Value
Local impact
Community engagement
ROI
Brand alignment
This dramatically increases positive responses and paid NIL opportunities.
4. We create long-term connections, not one-off deals
Our goal is to help athletes build lasting relationships with local partners.
That means:Consistent communication
Follow-ups
Helping set expectations
Making sure both sides feel supported
Athletes become familiar faces in the community — which leads to more future deals.
5. We help businesses activate the partnership
We help them with:
Content ideas
Event concepts
Community engagement suggestions
Simple ways to use the athlete in marketing
Businesses feel guided. Athletes feel valued. The community wins.
The Result
Athletes receive real, personalized NIL opportunities from local partners — without needing to cold-call, guess, or navigate the process alone.
Athletic programs win because their athletes feel supported, connected, and financially empowered… which reduces transfers dramatically. goes here
-
Discover Their Story
Every athlete has something unique. We help them uncover:
What makes them different
What they care about
What they want to be known for
How their journey inspires others
This becomes the foundation of their personal brand.
Build a Professional Digital Presence
We guide athletes through creating a clean, authentic look online.
That includes:Bio & profile optimization
Consistent personal branding
Choosing the right photos & colors
Highlighting achievements the right way
We make their online presence recruiter-ready and brand-ready.
Create Engaging Content That Works
Athletes don’t need to be influencers. They just need a voice.
We teach them simple content they can post in minutes:Day-in-the-life clips
Training and behind-the-scenes moments
Community involvement
NIL-ready brand shoutouts
This builds trust, visibility, and engagement.
Teach Them How to Communicate Like a Pro
We coach athletes on:
How to introduce themselves to businesses
How to share their story with confidence
How to handle interviews and opportunities
How to act like the CEO of their own brand
Confidence becomes their competitive edge.
Help Them Grow a Community
Brands want athletes who connect with people.
We help them:Network with local businesses
Engage with fans
Show up in the community
Build long-term relationships
More connection = more opportunities.
The Outcome
Every athlete walks away with:
A real personal brand
A stronger online presence
A clear story
Better confidence
More chances to earn NIL deals
They feel prepared. They feel supported.
And they stay where they’re valued. -
1. Discover Their Story
We help athletes identify what makes them unique — their path, values, personality, and community ties.
This becomes the foundation of their brand.2. Clean Up and Upgrade Their Social Profiles
We guide them on:
What to post
What to remove
How to present themselves professionally
How to look consistent across platforms
A polished profile = more NIL opportunities.
3. Teach Them How to Communicate Like a Brand
Athletes learn:
How to talk about themselves
How to share their journey
How to engage their audience
How to highlight their team, school, and community
They gain confidence and clarity.
4. Show Them Exactly What Local Businesses Want
We break down how to look “brand-ready” so local companies feel excited and comfortable working with them.
5. Provide Content, Structure, & Momentum
With ongoing calls, check-ins, and expert sessions…
their brand grows every single week. -
Being a student-athlete today is harder than ever.
Pressure from school, performance, social media, and life can stack up fast — and most athletes don’t have anyone helping them through it.Brand-U provides supportive, real-world life coaching that helps athletes:
Handle stress and pressure
Balance academics, athletics, and personal life
Build healthy habits
Manage the mental load of social media
Grow confidence and resilience
Set goals and stay on track
Develop leadership and self-awareness
We give athletes someone in their corner — every week — so they never feel alone in what they’re going through.
-
We teach athletes the financial basics no one ever explains but everyone needs.
Athletes learn:
How to manage NIL money
How to save, budget, and protect earnings
What taxes mean for student-athletes
How to avoid bad deals and bad habits
How to make smart decisions early in life
The result:
Athletes feel in control of their money, confident in their decisions, and prepared long after their playing career ends.