Every Athlete an Influencer

We Teach them…

you Keep them out of the portal

Brand-U helps athletic programs reduce transfers by teaching student-athletes how to connect to local businesses for long-term opportunities. We bring industry leaders, brand builders, content experts and local businesses to the table to help the athletes that are unhappy due to their current NIL value.

We then connect actual local and national businesses to each student-athlete to help them feel supported and tied into the local community, lessening the amount of student-athletes form your school in the transfer portal.

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What we Do & Who we Are


  • How Our Experts Help Student-Athletes

    Ex-Pro Athletes

    They teach what no classroom can — real experience.

    • How to handle pressure

    • How to build a reputation that lasts

    • How to avoid mistakes they made

    • How to stay disciplined on and off the field

    They show athletes the path they wish they had.

    Brand Marketing Experts

    They turn athletes into marketable athletes.

    • How to present yourself professionally

    • How to talk about your story

    • How to build a personal brand people want to support

    • How to create content that businesses actually pay for

    They make athletes valuable to local NIL sponsors.

    Influencers & Creators

    They understand attention — and how to grow it fast.

    • Social media growth tips

    • Simple content ideas

    • How to look natural on camera

    • How to engage followers and grow community support

    They teach athletes how to get seen — and stay seen.

    Financial Coaches

    They prepare athletes for the money they’re about to earn.

    • How to save and manage NIL income

    • How to avoid bad deals

    • How to plan for long-term financial health

    • How to build good money habits early

    They help athletes grow, protect, and keep more of what they earn.

    Why This Matters

    Together, these experts give athletes what most never receive:

    • Guidance

    • Confidence

    • Skills

    • Community

    • Real-world knowledge

    • NIL earning potential

    And all of it leads to the core outcome:
    Athletes feel supported, stay longer, and thrive on and off the field.ription text goes here

  • How Our Outreach Works

    1. We identify ideal local businesses

    We research and target businesses that fit each athlete’s:

    • Personality

    • Sport

    • Interests

    • Audience

    • Community involvement

    This ensures every opportunity is a natural fit, not random or forced.

    2. We contact the businesses directly

    We reach out on the athlete’s behalf with:

    • Professional introductions

    • Highlight reels or brand summaries

    • Simple partnership ideas

    • NIL compliance info

    • Clear, easy next steps

    Businesses don’t have to guess — we make it effortless for them to work with your athletes.

    3. We pitch athletes in a way that businesses understand

    We speak the business language:

    • Value

    • Local impact

    • Community engagement

    • ROI

    • Brand alignment

    This dramatically increases positive responses and paid NIL opportunities.

    4. We create long-term connections, not one-off deals

    Our goal is to help athletes build lasting relationships with local partners.
    That means:

    • Consistent communication

    • Follow-ups

    • Helping set expectations

    • Making sure both sides feel supported

    Athletes become familiar faces in the community — which leads to more future deals.

    5. We help businesses activate the partnership

    We help them with:

    • Content ideas

    • Event concepts

    • Community engagement suggestions

    • Simple ways to use the athlete in marketing

    Businesses feel guided. Athletes feel valued. The community wins.

    The Result

    Athletes receive real, personalized NIL opportunities from local partners — without needing to cold-call, guess, or navigate the process alone.

    Athletic programs win because their athletes feel supported, connected, and financially empowered… which reduces transfers dramatically. goes here

  • Discover Their Story

    Every athlete has something unique. We help them uncover:

    • What makes them different

    • What they care about

    • What they want to be known for

    • How their journey inspires others

    This becomes the foundation of their personal brand.

    Build a Professional Digital Presence

    We guide athletes through creating a clean, authentic look online.
    That includes:

    • Bio & profile optimization

    • Consistent personal branding

    • Choosing the right photos & colors

    • Highlighting achievements the right way

    We make their online presence recruiter-ready and brand-ready.

    Create Engaging Content That Works

    Athletes don’t need to be influencers. They just need a voice.
    We teach them simple content they can post in minutes:

    • Day-in-the-life clips

    • Training and behind-the-scenes moments

    • Community involvement

    • NIL-ready brand shoutouts

    This builds trust, visibility, and engagement.

    Teach Them How to Communicate Like a Pro

    We coach athletes on:

    • How to introduce themselves to businesses

    • How to share their story with confidence

    • How to handle interviews and opportunities

    • How to act like the CEO of their own brand

    Confidence becomes their competitive edge.

    Help Them Grow a Community

    Brands want athletes who connect with people.
    We help them:

    • Network with local businesses

    • Engage with fans

    • Show up in the community

    • Build long-term relationships

    More connection = more opportunities.

    The Outcome

    Every athlete walks away with:

    • A real personal brand

    • A stronger online presence

    • A clear story

    • Better confidence

    • More chances to earn NIL deals

    They feel prepared. They feel supported.
    And they stay where they’re valued.

  • 1. Discover Their Story

    We help athletes identify what makes them unique — their path, values, personality, and community ties.
    This becomes the foundation of their brand.

    2. Clean Up and Upgrade Their Social Profiles

    We guide them on:

    • What to post

    • What to remove

    • How to present themselves professionally

    • How to look consistent across platforms

    A polished profile = more NIL opportunities.

    3. Teach Them How to Communicate Like a Brand

    Athletes learn:

    • How to talk about themselves

    • How to share their journey

    • How to engage their audience

    • How to highlight their team, school, and community

    They gain confidence and clarity.

    4. Show Them Exactly What Local Businesses Want

    We break down how to look “brand-ready” so local companies feel excited and comfortable working with them.

    5. Provide Content, Structure, & Momentum

    With ongoing calls, check-ins, and expert sessions…
    their brand grows every single week.

  • Being a student-athlete today is harder than ever.
    Pressure from school, performance, social media, and life can stack up fast — and most athletes don’t have anyone helping them through it.

    Brand-U provides supportive, real-world life coaching that helps athletes:

    • Handle stress and pressure

    • Balance academics, athletics, and personal life

    • Build healthy habits

    • Manage the mental load of social media

    • Grow confidence and resilience

    • Set goals and stay on track

    • Develop leadership and self-awareness

    We give athletes someone in their corner — every week — so they never feel alone in what they’re going through.

  • We teach athletes the financial basics no one ever explains but everyone needs.

    Athletes learn:

    • How to manage NIL money

    • How to save, budget, and protect earnings

    • What taxes mean for student-athletes

    • How to avoid bad deals and bad habits

    • How to make smart decisions early in life

    The result:
    Athletes feel in control of their money, confident in their decisions, and prepared long after their playing career ends.

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